Agribusiness Management/National Agricultural Marketing Association Club (ABM/NAMA)

The ABM/NAMA club is a great way for students to learn about the agribusiness industry. The club allows students to attend industry conventions, compete in marketing competitions, and network with agribusiness professionals.  Being involved in the club is also a great way to meet and socialize with other students.

Each winter, Cal Poly’s Agribusiness Management club organizes the Ag Showcase.  Over 80 companies participate in this job fair, which allows students to network with company representatives and to learn about internship and job opportunities.

Students that are on the National Agri-Marketing Association (NAMA) marketing competition team have the opportunity to create and present a complete marketing plan for a new agricultural or food product. The team begins working at the end of fall quarter each year, with their work culminating at the national competition in April in Kansas City where the team competes against teams from nearly 40 other universities. Being a part of the NAMA team exposes students to a rich and rewarding experience that takes learning out of the classroom and into a real-world environment where they are engaged, under pressure, and challenged.


Ag Showcase 2021

We are planning Ag Showcase and the Industry Social to be an in-person event at this time. The ever-changing situation surrounding COVID-19 may require us to transition to a hybrid or entirely virtual format. Updates regarding the format of Ag Showcase, should it change, along with registration information will be posted in the coming months. For questions regarding the Industry Social and/or Ag Showcase, contact Emely Allen Fernandes, Ag Showcase Chair, via email at or by phone at (209) 988-8200.

Industry Social 

Wednesday, January 13th, 2021 
6:00 PM to 9:00 PM 
Madonna Inn

Ag Showcase

Thursday, January 14th and Friday, January 15th, 2021
9:30 AM to 1:30 PM 
Cal Poly Farm Shop




Club Advisor:

Lynn Hamilton
Building 22 Room 200




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